Firstly, lets talk about why keywords are important, and why keyword research is critical to your website. or blog, or page being found on the vastness of the internet. The best way to "visualize" this concept is to take an analogy from the non cyberspace world.

What is PeopleString? PeopleString is a social networking website, like Facebook or Myspace, where you are able to do things such as check your email, chat with others, and surf the net. But what makes this website unique is that you actually get paid to do all that! Other websites make millions of dollars from what you do, but PeopleString shares 70% of its revenue with its members.